Generally, professional cameras are an expensive affair. As Black Friday approaches, photography enthusiasts and professionals alike eagerly anticipate the annual extravaganza. It allows people to choose between DSLR, SLR, mirrorless cameras, digital cameras, and more without continually going over budget. Buyers can purchase a camera that meets their requirements easily. Here are top camera companies expected to offer remarkable discounts during the upcoming Black Friday sale based on last year’s trends.

Nikon

1. Nikon, a stalwart in the photography industry, is renowned for its precision-engineered cameras that deliver exceptional image quality. With a legacy of innovation, Nikon offers a wide range of cameras catering to various skill levels and needs. From entry-level DSLRs to professional-grade mirrorless systems, shoppers can expect substantial discounts on Nikon cameras, making this brand a top contender for Black Friday purchases. One of its biggest attractions during the previous Black Friday sale included the availability of the Nikon Z5 for under $1,000. There was no denying the dealing, considering getting a mirrorless camera for that less isn’t often possible.

Canon

2. Canon, a household name among photographers, has consistently pushed the boundaries of imaging technology. With a diverse lineup of cameras encompassing DSLRs, mirrorless, and compact options, Canon provides options for photographers of all levels. Some of the past offers to take a look at include the Canon EOS R10 with RF-S 18-45mm lens that was available at Best Buy for $999.

3. For people who didn’t mind spending a little more, Amazon had listed the Canon EOS R5 for $3,699. The sale season is expected to bring attractive deals on Canon cameras and accessories, presenting an excellent opportunity for enthusiasts to invest in top-tier imaging equipment.

Sony

4. Sony has revolutionized the camera industry with its cutting-edge mirrorless technology. Sony mirrorless cameras have gained widespread acclaim as they are known for their compact size, impressive autofocus capabilities, and outstanding image quality. Shoppers can anticipate enticing Black Friday deals on Sony cameras, making it an opportune time to enter the world of mirrorless photography. Last year, there was a $99 discount on the Sony ZV-1, Sony RX100 VII, and Sony A7 III with 28-70 mm lenses.

5. Some of the older models, like the a7R III, were discounted for almost $800. Sure, the newer upgraded model was a stellar choice, however, this one did not compromise on quality and saved some budget to buy accessories.

Fujifilm

6. Fujifilm has earned a dedicated following for its X-series cameras, which combine retro aesthetics with state-of-the-art technology. These cameras are beloved for their film simulation modes that replicate the look of classic film stocks. Fujifilm’s impressive lineup is appealing to photographers who value both style and substance in their gear. B&H Photo offered the Fujifilm Instax Mini 11 for $59. It is a common contender in the silent fight among the Black Friday camera deals that will win the buyer. The gear was available in two colors, lilac purple and sky blue. Buyers could also buy a Fujifilm Instax Mini 11 Camera Bundle if they were willing to spend $69 at Best Buy.

7. Offers from B&H Photo also included devices like the Fujifilm X-T4, Fujifilm X-T3, and the Fujifilm X-T30. The offer price for these cameras was $1,499, $1,099, and $799, respectively.

Panasonic

8. Panasonic is celebrated for its Lumix series, which seamlessly integrates high-quality photo capabilities with exceptional video performance. With advanced features like 4K video and robust autofocus systems, Panasonic cameras cater to content creators and videographers. Last year, the Lumix GH5 Mark II was available on Amazon for about $300. On the other hand, the e-commerce platform was offering a massive $152 for the Lumix G100 with a 12-32 mm lens. Black Friday deals on Panasonic cameras present a golden opportunity for those looking to excel in both photography and videography.

GoPro

9. For those with a penchant for action and adventure photography, GoPro is the go-to brand. Known for their ruggedness and versatility, GoPro cameras have redefined how we capture high-octane moments. The brand is expected to offer enticing deals on GoPro cameras, enabling enthusiasts to document their adventures with unmatched clarity and vibrancy. For reference, last year, Target was selling the GoPro Hero 8 Black for just $229. This was a winning deal since the camera hadn’t ever been sold for such a huge discount.

10. The company also had subscriptions and accessories clubbed in with the sale of their GoPro Hero 10 Black for two different deals that were available for $349 and $399. Users could choose their preferred package and get a 1-year GoPro subscription with it.